
Home Selling Tips
5 Top We Buy Houses for Cash Companies in Florida
June 22, 2026 · 8 min read · By Pure Equity Realty
A breakdown of 5 types of cash home buyers in Florida, with offer price ranges, closing timelines, and fee comparisons to help South Florida sellers choose wisely.
If you are trying to sell quickly and skip the traditional listing process, understanding how we buy houses south florida companies operate is the fastest way to compare your options. These cash buyers range from national franchises to local investors to algorithmic iBuyers, and each one offers a different tradeoff between speed, certainty, and net proceeds. This guide breaks down five distinct types of cash home buyers active in Florida so you can make an informed decision before you sign anything.
What "we buy houses" companies actually do
Cash home buying companies purchase properties directly from sellers, usually without requiring repairs, showings, or a traditional listing period. They make a profit by reselling the home at a higher price or renting it out. In exchange for that convenience, sellers typically accept a discount below full market value.
In South Florida, where median home prices in Palm Beach County topped $615,000 in early 2026 and inventory remains tight, the discount can be meaningful. Most cash buyers offer between 60% and 85% of a home's after-repair value (ARV), depending on condition and how motivated they are to close that specific deal. That gap closes if your home is in good condition and already near list-ready, but it widens substantially on homes needing major work.
You avoid agent commissions (typically 5%-6%), but you still face closing costs unless the buyer absorbs them. Net proceeds are usually 10%-20% below what a well-priced listing would yield in a healthy market. Whether that tradeoff makes sense depends on your timeline, condition, and financial situation.
Type 1: iBuyers like Opendoor
iBuyers use automated valuation models to make instant cash offers online. Opendoor is the largest iBuyer operating in Florida and currently active in the Miami, Fort Lauderdale, West Palm Beach, and Tampa metros.
How Opendoor works
You submit your address, answer questions about condition, and receive an offer within 24-48 hours. If you accept, Opendoor sends an inspector to verify the condition. They may then revise the offer based on repair estimates before finalizing. Closing can happen in as few as 14 days or on a date you choose, sometimes up to 60 days out.
Opendoor charges a service fee of roughly 5%, plus deducts an estimated repair cost from the offer. Their offers tend to be closer to market value than other cash buyers because their model depends on volume and thin margins. However, in a cooling market their algorithms tend to price conservatively, and the repair deductions can surprise sellers who thought their home was in good shape.
Best for
- Sellers with a home in good-to-excellent condition
- People who want a fast, digital-first process without agent negotiations
- South Florida markets with strong comparable sales (iBuyers prefer predictable neighborhoods)
Type 2: "We buy ugly houses" franchise buyers (HomeVestors)
HomeVestors of America operates the well-known "We Buy Ugly Houses" brand and has independently owned franchise offices throughout Florida, including several covering Broward County and Palm Beach County. Each franchise owner operates separately, so offer amounts and professionalism vary by location.
HomeVestors franchisees target distressed properties: fire damage, major foundation issues, hoarding situations, deferred maintenance of all kinds. They typically offer 50%-70% of ARV, sometimes lower on severe projects. They pay cash, close fast (often in 7-21 days), and require no repairs.
The pitch is convenience, not price. Sellers dealing with an inherited property in disrepair, a code enforcement situation, or a home they simply cannot afford to fix often accept these terms because listing is not realistically possible without a large upfront investment.
What to watch for
Get the offer in writing and compare it to at least two other cash offers. Franchise buyers sometimes use high-pressure tactics and short deadlines. You are under no obligation to accept within any particular window.
Type 3: national chain cash buyers
Beyond the franchise model, several national companies have built direct-to-seller cash buying operations across Florida. Companies like We Buy Houses (the national brand that licenses the name to local operators), Express Homebuyers, and MarketPro Homebuyers all operate here. Like HomeVestors, these are typically investor-owned operations targeting off-market deals.
Offers from national chains generally fall in the same 60%-80% ARV range. Some companies advertise no fees and no commissions, but those costs are baked into the discount rather than charged separately. The process is usually fast: a walkthrough, an offer within 24-48 hours, and a closing date within two to three weeks.
The main advantage over iBuyers is flexibility on condition. National chains will buy almost any property regardless of state, which iBuyers typically will not. The tradeoff is a lower offer price.
Type 4: local and regional South Florida investors
Independent investors and small investment firms buy homes throughout the South Florida market, often operating without any brand recognition at all. You find them through direct mail, yard signs, online ads, or referrals. Some focus on specific counties or price ranges.
Local investors can sometimes offer more flexibility than national operators because they are not bound by corporate pricing formulas. A local buyer who wants a property in a specific Boca Raton neighborhood may offer more than a national company running standardized comps. They may also offer creative structures: leaseback arrangements, longer close timelines, or taking on occupied properties with tenants.
The challenge is vetting them. Anyone can call themselves a cash buyer, and some are not fully capitalized. Before signing anything, confirm they have proof of funds, check their licensing if they are a licensed buyer or wholesaler, and read any contract carefully. A real estate attorney review costs $300-$500 and is worth it on a transaction this size.
Finding legitimate local buyers
- Check Google reviews and the Better Business Bureau
- Ask for a proof-of-funds letter before accepting any verbal offer
- Verify the company has closed deals in your county recently
- Avoid anyone who requests upfront fees before closing
Type 5: Pure Equity Realty and the cash-offer alternative
Some sellers do not actually need a cash investor. They need speed, certainty, and minimal hassle. A licensed agent who understands the local market can sometimes achieve cash-offer speed with much better net proceeds through a targeted listing strategy.
In South Florida, well-priced homes in Palm Beach, Broward, and Miami-Dade counties frequently attract multiple offers within days, including all-cash offers from real buyers. A home sold on the open market with a skilled agent often closes faster than sellers expect, especially when the agent pre-qualifies buyers and sets firm deadlines.
For sellers who still want a true cash offer without the discount, Pure Equity Realty can connect you with vetted cash buyers in our network while also walking you through what your home would realistically net through a traditional listing. You get both data points before committing.
Thinking about selling your South Florida home for cash? Pure Equity Realty helps homeowners compare cash offers against full market value so you know exactly what you are giving up before you decide. We serve Palm Beach, Broward, Miami-Dade, and six additional Florida counties.
See how cash home buying works in Florida or speak with one of our agents.
Side-by-side comparison: offer price, timeline, and fees
The table below summarizes what sellers typically experience with each buyer type. These are ranges based on current Florida market data; individual offers vary by property condition, location, and negotiation.
- iBuyer (Opendoor): 85%-95% of market value before repair deductions, 14-60 day close, 5% service fee plus repairs
- HomeVestors franchise: 50%-70% of ARV, 7-21 day close, no fees but no repairs either
- National chain buyers: 60%-80% of ARV, 14-30 day close, typically no separate fees
- Local South Florida investors: 60%-85% of ARV, 7-30 day close, negotiable terms
- Traditional listing with cash buyer: 95%-102% of market value, 30-45 day close, 5%-6% agent commission
The commission on a traditional listing is real, but so is the gap between 70% of ARV and 100%. On a $500,000 home, the difference between a 70% cash offer and a full market sale is $150,000. Subtract the 6% commission ($30,000) and the traditional sale still nets $120,000 more. That math changes when the home needs $100,000+ in repairs that the seller cannot fund upfront.
When a cash sale actually makes sense
Cash buyers are not the right answer for every seller. Here are the situations where taking a lower price genuinely makes sense:
- The home needs major structural, roof, or mechanical repairs that the seller cannot finance
- The seller faces foreclosure and needs to close before a specific court deadline
- The property is inherited and the heirs live out of state with no capacity to manage a listing
- A divorce or probate situation requires a clean, fast transfer with no contingencies
- The seller has already purchased elsewhere and is paying two mortgages
Outside these circumstances, most South Florida sellers are better served by a market listing. The South Florida market, particularly Palm Beach and Broward counties, continues to attract out-of-state buyers and investors who compete for well-priced homes. Days on market for properly priced listings in these counties averaged under 45 days through early 2026.
If you are unsure which path fits your situation, use the home sale calculator to estimate your net proceeds from a traditional sale, then compare that figure to any cash offer you receive. The numbers rarely lie.
How to protect yourself when selling to a cash buyer
Sellers who rush into a cash deal without doing basic due diligence sometimes regret it. A few steps reduce your risk significantly.
First, get multiple offers. Cash buyers compete with each other, and a second or third offer can reveal how much room exists in the first. Second, read the contract before signing, paying attention to inspection contingencies, earnest money terms, and any clauses that let the buyer renegotiate after the initial offer. Third, verify the buyer's identity and closing timeline with the title company they plan to use. A reputable buyer will have no problem with this.
Finally, know your home's value before you talk to any cash buyer. A free home value estimate gives you a baseline so you recognize immediately whether an offer is reasonable or deeply discounted. Cash buyers bank on sellers not knowing this number.
Frequently asked questions
How much below market value do cash buyers typically offer in South Florida?
Most cash buyers in South Florida offer between 60% and 85% of a home's market value, depending on condition and buyer type. iBuyers like Opendoor tend to offer closer to market on clean homes, while franchise buyers targeting distressed properties often start lower. On a $400,000 home, a 75% offer equals $300,000 before any additional deductions.
Do I pay closing costs when selling to a cash buyer?
It depends on the buyer. Some cash buyers advertise "no closing costs" and absorb the seller's share of closing costs into their offer price. Others split costs or require the seller to pay standard Florida closing costs, which typically run 1%-3% of the sale price. Always confirm in writing who pays what before signing.
How fast can a cash sale close in Florida?
Cash sales in Florida can close in as few as 7 days if the title search comes back clean and both parties are ready to move. Most cash buyers work on a 14-21 day timeline by default. Closings shorter than 7 days are possible but uncommon; you generally need a title company that can turn around a commitment quickly.
Is it better to use a real estate agent or sell directly to a cash buyer?
For most South Florida homeowners with a home in reasonable condition, listing with an agent produces significantly higher net proceeds. The exception is when the home needs major repairs the seller cannot fund, when time pressure is extreme, or when other complications make a traditional listing impractical. A good agent can also help you request cash offers from investors and compare them to market pricing, so the two options are not mutually exclusive.
Are "we buy houses" companies legitimate?
Most are, but the industry is unregulated in a way that creates room for bad actors. Legitimate buyers will provide proof of funds, use a licensed title company, and not pressure you with artificial deadlines. Before signing, check Google and BBB reviews, confirm the company's business registration in Florida, and have a real estate attorney review the purchase agreement if you have any concerns.
Can I sell a home in foreclosure to a cash buyer in Florida?
Yes. A cash sale before a foreclosure auction is one of the most common use cases for cash buyers in Florida. As long as the sale closes before the auction date and the proceeds cover the outstanding mortgage balance (or your lender agrees to a short sale), a cash buyer can stop the foreclosure process. Contact a fast home sale specialist early, because Florida foreclosure timelines can move quickly once litigation begins.