Legal
SMS Terms of Service
Last updated: September 2026
1. About This Program
These SMS Terms of Service govern text messages sent by Pure Equity, a licensed Florida real estate brokerage (Florida Broker License BK3276618), serving Palm Beach, Broward, Miami-Dade, St. Lucie, Martin, Indian River, Okeechobee, and Highlands counties. They apply in addition to our Terms of Use and Privacy Policy.
2. How You Opt In
You opt in by checking the SMS consent box on a form at https://pureequity.us/contact or another form on our website, or by texting us first at (561) 835-5400. The consent box is never pre-checked, and consent is not a condition of any purchase or of receiving our services.
3. Messages You Can Expect
After you opt in, the messages we send include:
- Showing and appointment confirmations and reminders
- Replies and follow-ups about properties you asked about
- New listing and price change alerts matching a search you requested
- Home valuation results you requested
- Updates on an offer, listing agreement, or rental application in progress
4. Message Frequency
Messaging frequency may vary. The number of messages you receive depends on the activity in your search, your transaction, or the conversation you started with us.
5. Cost
Message and data rates may apply. Pure Equity does not charge for text messages, but your mobile carrier may charge you for sending or receiving them according to your plan. Contact your carrier for details.
6. How to Opt Out
You can opt out at any time by texting STOP. Text STOP to any message you receive from us, and we will send one confirmation message and then stop texting you. You can rejoin at any time by texting START or by opting in again on our website.
7. How to Get Help
For assistance, text HELP or visit our website at https://pureequity.us/.
You can also call us at (561) 835-5400, email sales@pureequity.us, or visit https://pureequity.us/contact.
8. Privacy and Your Consent
SMS opt-in consent is never shared with third parties or affiliates, and we do not sell phone numbers collected for SMS.
Visit https://pureequity.us/privacy for privacy policy and https://pureequity.us/sms-terms for Terms of Service.
Open them here: Privacy Policy ยท Terms of Use
9. Carriers and Delivery
Carriers are not liable for delayed or undelivered messages. Delivery depends on your carrier, your device, and network conditions outside our control.
10. Changes to These Terms
We may update these SMS Terms of Service. Continuing to receive messages after an update means you accept the current version. The date at the top of this page shows when it was last revised.
11. Contact
Pure Equity
6801 Lake Worth Road, Suite 322, Lake Worth, FL 33467
(561) 835-5400
sales@pureequity.us
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