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The Journal
The latest Florida real estate news, housing market updates, home buying and selling tips, mortgage advice, and South Florida neighborhood guides from the Pure Equity Realty team.
Page 27 of 31
365 articles
Real Estate InvestmentJune 9, 2026 · 7 min read
Becoming a real estate millionaire isn't about one big deal. It's about building wealth systematically over time using leverage, equity growth, and compounding returns. Here's the roadmap, South Florida version.
Real Estate Investment
Home Selling TipsJune 9, 2026 · 6 min read
Selling a house in South Florida costs more than most sellers expect. Agent commissions, closing costs, repairs, and carrying costs can add up to 8,10% of your sale price. Here's the full breakdown.
Home Selling Tips
Fix & FlipJune 9, 2026 · 7 min read
Getting started flipping houses in South Florida requires more than YouTube education. Here's the real framework: how to find your first deal, avoid costly beginner mistakes, and build toward consistent profits.
Fix & Flip
Fix & FlipJune 9, 2026 · 6 min read
Flipping houses with no money of your own is possible, but it requires one of three things: a lender's capital, a partner's capital, or a strategy that doesn't require buying the property at all. Here's what actually works in South Florida.
Fix & Flip
Home Selling TipsJune 9, 2026 · 6 min read
Real estate agent commissions look enormous, and sometimes they are. But most people don't know how agents are actually paid or what that money covers. Here's the honest breakdown of Realtor compensation.
Home Selling Tips
Real Estate InvestmentJune 9, 2026 · 6 min read
Real estate vs. business ownership: both can build wealth, but they work very differently. Here's an honest comparison of returns, risk, liquidity, and lifestyle, and why most South Florida wealth builders choose one path over the other.
Real Estate Investment
Real Estate CareersJune 9, 2026 · 5 min read
Every new Florida real estate agent must work under a licensed broker, but the rules, options, and path to independence are more flexible than most people realize. Here's everything you need to know.
Real Estate Careers
Home Buying TipsJune 9, 2026 · 5 min read
Escrow disbursement is how your closing funds get distributed, to the seller, the agents, the title company, and the lender. Here's exactly how it works in a South Florida real estate transaction.
Home Buying Tips
Real Estate InvestmentJune 9, 2026 · 7 min read
Land development in South Florida is one of the highest-risk, highest-reward paths in real estate. Here's how new developers get started, the capital requirements, the entitlement process, and the first projects that actually work.
Real Estate Investment
Fix & FlipJune 9, 2026 · 6 min read
ARV, after-repair value, is the single most important number in house flipping. Get it right and you protect your profit. Get it wrong and you lose money. Here's how to calculate it correctly in South Florida.
Fix & Flip
Fix & FlipJune 9, 2026 · 6 min read
Bad contractors kill flip profits, and good ones are hard to find in South Florida's competitive construction market. Here's how experienced flippers source, vet, and manage the contractors who make or break their deals.
Fix & Flip
Home Selling TipsJune 9, 2026 · 5 min read
When multiple buyers compete for your South Florida home, asking for highest and best offers is the move that maximizes your sale price. Here's exactly how to do it, and the common mistakes that leave money on the table.
Home Selling TipsPage 27 of 31 · 365 articles total
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The Pure Equity Realty blog covers Florida real estate from every angle: current housing market updates and trends, home buying tips for first-time home buyers, home selling tips and pricing strategy, mortgage advice, and neighborhood insights across South Florida. Whether you are searching for Florida homes for sale, weighing a cash home buyer offer, checking your home value, or comparing luxury homes, waterfront homes, and new construction, our guides break down the process in plain language.
We cover the markets we serve most closely, including Palm Beach County, Broward County, Miami-Dade County, Martin County, St. Lucie County, Highlands County, Okeechobee County, and Indian River County, alongside broader Florida housing market and real estate investing topics.